£35.1m Derby arena formerly known as Becketwell Live undergoes name change just before launch
The new name comes as Vaillant becomes the sole sponsor of the brand new venue space.
In a multi-year deal, Vaillant Live has been unveiled as the new name for Derby’s new flagship Becketwell venue, opening this Spring.
A dynamic 3,500 capacity destination for concerts, family events, sports and conferencing, Vaillant Live will bring a world-class, purpose-built entertainment venue back to Derby.
The venue is owned by Derby City Council and operated by Legends and ASM Global, a popular live events company, and sponsored by local heating manufacturer, Vaillant.
The new name comes as Vaillant becomes the sole sponsor of the brand new venue space.
Having been located in Derby’s neighbouring town in Belper since 1964, this year will see the heating provider further expanding its manufacturing facilities, continuing its investment in Derby and the surrounding areas.
The five-year sponsorship of the Derby venue will support Vaillant in its mission to support the local community.
Vaillant Live is Derby’s new home of entertainment and events, a state-of-the-art multi-use venue that is set to bring artists and performers to the city for the first time.
As part of the regeneration of the Becketwell district, the venue will become a cornerstone of Derby’s ambitious plans for the future.
Marcus Sheehan, General Manager at Vaillant Live said, “As we prepare to open the new venue, we are delighted to forge this partnership with Vaillant – a local business built on outstanding quality and longevity.
“This resonates with us as a venue, and we’re very much looking forward to working with the Vaillant team as we bring the very best in live entertainment to the heart of Derby.”
Henrik Hansen, Managing Director at Vaillant Group UK and Ireland, said, “We are proud to partner with Legends and ASM Global to bring this incredible venue into the heart of Derby.
“As a large employer and a manufacturer with a long-standing heritage in the region, supporting the local area and its regeneration is important to us.”
Councillor Nadine Peatfield, Leader of Derby City Council and Cabinet Member for City Centre, Regeneration, Strategy and Policy, said: “We’re thrilled to welcome Vaillant to the Becketwell team!
“Securing a naming partner is a fantastic addition to Derby's new city centre venue and we couldn’t be happier that a locally-based company has the honour.
“With their headquarters in Belper and manufacturing site at Indurent Park Derby just outside of the city centre, Vaillant have already invested heavily into Derbyshire and I’m really pleased to see this continue.”
The partnership will be formally unveiled with the installation of Vaillant Live signage with the first events at the newly-named venue to take place from April.
The first events to be revealed include In Conversations with Tim Peake, Miriam Margolyes and I’m A Celebrity’s, GK Barry, live music including Wet Wet Wet and Bjorn Again, and comedy from Paul Chowdhry, John Bishop and Jason Manford with many more to be announced in coming weeks.