CWA backs local Leicester toy appeal with donation of over 100 gifts

Leicester-based B2M full-service agency, CWA, has shown its support for the local charity Toys On The Table by donating over 100 gifts this Christmas.

This latest initiative by the agency, which was founded in 1965, is part of CWA’s passion for giving back to the local community that it’s been a long-valued part of.

Members of the team played a key part in collecting and donating toys – showcasing the shared values of kindness and collaboration across the business.

Toys On The Table is a Leicestershire charity which provides new toys and gifts during the festive season for those children, regardless of faith, who might otherwise not receive anything.

Nicola Adams, Managing Director at CWA, said: “We believe in the importance of supporting local initiatives that make a real difference. Our agency has been established for nearly sixty years, so it’s important that we share our success with good causes like this one.

“It’s been a pleasure to see our team come together to donate a real variety of thoughtful presents. We’re thrilled to play a part in creating a brighter Christmas for local families and hope our efforts inspire others to support this wonderful initiative.”

Donations like those from CWA are vital to sustaining and expanding this meaningful charity, which depends on the generosity of local businesses and individuals.

“We are so grateful for donations like those from CWA. It’s support like this that keeps us going,” said Alan Rockey, a volunteer from Toys On The Table. “It’s amazing to see businesses coming together with a shared goal of making the festive period brighter for those in need. Together, we can continue to spread hope, happiness, and festive cheer to families across Leicester.”

Images attached: Alan Rockey, volunteer from Toys On The Table receiving donated toys from CWA with Managing Director, Nicola Adams and Mariam Malik (media & comms exec)

Mariam Malik

Media and comms exec

[email protected]

Notes for editors:

CWA is a full-service marketing agency based in Leicester but operating internationally. The agency has a rich history, having been founded back in 1965. It’s the forward-thinking attitude of the team that’s led to it thriving now more than ever. The CWA team are keen to ensure that they give back to their local community. The CWA team are passionate innovators, experts and creatives. They make great things happen for global brands. CWA employs 27 people – this includes a web development team, account management, media and communications, studio and more.